|
040 -CATALOGING SOURCE
|
|
a
Original cataloging agency
NEU GrandLibrary
|
|
|
010 -LIBRARY OF CONGRESS CONTROL NUMBER
|
|
a
LC control number
91029459
|
|
|
020 -INTERNATIONAL STANDARD BOOK NUMBER
|
|
|
|
050 -LIBRARY OF CONGRESS CALL NUMBER
|
|
a
Classification number
HF5803
|
|
b
Item number
.W54 1993
|
|
|
100 -MAIN ENTRY--PERSONAL NAME
|
|
a
Personal name
Wiechmann, Jack G.
|
|
|
245 -TITLE STATEMENT
|
|
a
Title
NTC's dictionary of advertising /
|
|
c
Statement of responsibility, etc
Jack G. Wiechmann.
|
|
h
Medium
BOOK
|
|
|
260 -PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
|
|
a
Place of publication, distribution, etc
Lincolnwood, Ill., USA :
|
|
b
Name of publisher, distributor, etc
National Textbook Co.,
|
|
c
Date of publication, distribution, etc
c1993.
|
|
|
300 -PHYSICAL DESCRIPTION
|
|
a
Extent
ix, 222 p. ;
|
|
c
Dimensions
24 cm.
|
|
|
500 -GENERAL NOTE
|
|
a
General note
"First edition edited by Laurence Urdang."
|
|
|
500 -GENERAL NOTE
|
|
a
General note
Rev. ed. of: Dictionary of advertising terms.1st ed. 1977.
|
|
|
650 -SUBJECT ADDED ENTRY--TOPICAL TERM
|
|
a
Topical term or geographic name as entry element
Advertising
|
|
|
740 -ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
|
|
a
Uncontrolled related/analytical title
Dictionary of advertising.
|
|
|
700 -ADDED ENTRY--PERSONAL NAME
|
|
a
Personal name
Urdang, Laurence.
|
|
